Best Media??

I have a one liner and so far only 5 calls from it and 3 jobs.. lol.. $14mo. The first job payed for it all year. So dont get a 1 liner if you want the phone to ring.. Had a 1/3 page years ago for $550mo.. and the phone rang more often.

So I see you own happyYELLOW, Harry Harvey.  How is that working out for you? 

Do you come to us as

• a carpet cleaner with years of experience
• a real estate agent struggling in today's market or
  
• someone trying to self promote his new venture as the next yellowbook.com?

Be honest, you don't come across as anybody with loads of experience and we know this board is a likely target for those hoping to boost their google while trying to drive some traffic to their site.  Come clean.

Registrant:
   Harry Harvey
   PO BOX 230177
   LAS VEGAS, Nevada 89105-0177
   United States

   Registered through: Brinkster
   Domain Name: HAPPYYELLOW.COM
      Created on: 22-Jan-07
      Expires on: 22-Jan-09
      Last Updated on: 22-Jan-08

   Administrative Contact:
      Harvey, Harry  harveyrealestate@yahoo.com
      PO BOX 230177
      LAS VEGAS, Nevada 89105-0177
      United States
      +1.7025654700

As you see there is Security on this BB..

Anyways if you need a surge of cash start calling on your customer list..

MR. STEAMER wrote: What works best...I want to drop some advertising but I find I get mixed results...sometimes the radio works great sometimes it doesnt...sometimes flyers work great....sometimes YP's work great...but I find nothing consistant.....Does anyone have any ideas???

Good reputation is everything you need... At least this is what we always wanted. Nothing is more useful than a pleased customer. Additionally to this there are many advertising posibilities as already mentioned, but they shouldn't be your basis i guess...

I am not in the business, but I am in the shopping business.

and above all I'd like to see the owner personally pay a visit to the site, say hello to the family, and ask if there is anything he can do with his voice.

Also, I like the idea of the owner asking the customer to refer him to a friend, if they like their work.

ask and you shall receive. If you place the idea in the person's mind, as a request, and they were pleased in your work, then they will also take pleasure in honoring your request.

It will be something they enjoy talking about, and good, stand-out work deserves being honored.

1. Post on craigslist.

2. Have one on your workers place postcards/flyers on the doors of nice neighborhoods. Or even at the malls like someone else mentioned earlier. But if you do this, tell your guys to target the more expensive cars and leave out older junky cars and cars that look like teenagers cars. This is target marketing, and you don't want to waste your purchased material. --- and warn your workers not to get lazy and place them wherever or throw any of them away!

Here is a good article on focusing on the quality of a customer and lead.
http://advertisingblogg.com/the-business-of-carpet-cleaning/

3. Mind the holidays; people will have family over and chose those times to invest in carpet cleaning.

4. In your marketing piece, outline the philosophy of why having a clean carpet in good for your health. Or rather, take this concept and write an article about it, promoting the carpet cleaning service in general, and offer it to your local newspaper. Newspaper's with good mind's will not turn down good content and content that will help a community's overall economy.

The printing is affordable, and postcards are an inexpensive route, and you can also practice target marketing through variable data printing, but I am not certain vdp is the route you should take for your carpet cleaning business. When postcards become pricey is when you use them for a direct mailing campaign. Postage drives the cost up. But even then, if you mail through a mailing company, then the company will be able to save you money on postage, because they own barcoding and routing software that earns postage discounts.

Hope this helps,
Hudson Atwell







Edited by kkForumAdmin - 14/April/2009 at 10:57pm

: D ,
well, maybe.

I used to do this two years ago for a business I was trying to start up. I would go up and down the rows every other day at random times of this large parking lot. Lift up a windshield wiper, set in marketing piece, down, walk on.  I was not targeting the nice looking cars then, I had no reason too. But never once set off an alarm. I  occasionally would greet someone and hand off my flyer with no problems. But sometimes someone would look at me stern browed and say no.

And for myself, I am excited when anything is put on my car. It's a change, and I always would hope it would be a note from a friend... or something cool like that. Plus having done flyer marketing myself I'm always interested in seeing what other flyer marketers advertise-- so you know at least you will have a high-exposure-success-rate with business marketers.



Edited by adbox - 15/December/2008 at 1:35pm

The cheapest route I know of is craigslist and telemarketing.  No littering either.  And don't forget to park your mobile signage (company van) where it gets the maximum exposure.  You paid for it, use it.