Starting and Building a Business |
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dri-kleen
Newbie Joined: 05/May/2005 Location: United States Status: Offline Points: 5 |
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Actually Stanley Steemer is headquartered just 12 miles from my office. And they only have certification in their Water Damge division. They do not offer certification in the carpet cleaning division at all. In fact, I get many referrals from them in regard to cleaning cotton upholstery. But keep in mind, my suggestions stated in my last post will only be successful if cordinated together and not done just here and there. We are talking systemizaton for success. It has been proven over and over again. And the nay-sayers out there will disagree for they have no mindset to be successful. Exchanging time for dollars does not equal success. Of course this would only be my opinion. But the theory has been proven over and over again.
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Chris
"You Get the Cleanest, Fluffiest, Healthiest, Longest-Lasting Carpet Cleaning on the Planet, Or It's FREE! " Best Place In The World To Find A Carpet Cleaner... www.AlwaysCleanFloors.com |
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Superglide Ken
Grand Potentate SGK Joined: 17/March/2004 Location: Canada Status: Offline Points: 4868 |
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Alot more than a million a year ,John.
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Inventor of the Teflon Wand Glide and the Turboteck Rotary Air Duct Cleaners for TMs.
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duckcountry
Master Carpet Cleaner Joined: 29/October/2005 Location: USA Status: Offline Points: 1082 |
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From my past experiences in sales and building my own companies (including a carpet cleaning business that became a retail carpet business) I have learned that the following principles can make the difference:
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Are you in a high paying business or are you just a self employed low paid grunt who thinks this business provides dignity?
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MR. STEAMER
True Patriot Only in the GTA Joined: 03/March/2004 Location: Canada Status: Offline Points: 14544 |
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thank you Adam Smith
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www.mr-steamer.com
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Americancarpet
Groupie Joined: 14/March/2004 Location: United States Status: Offline Points: 56 |
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Stanley "Reamer" does a sh*tty job when it comes to residential cleaning. They are splash and dash if there ever was one! They have more bait and switch tricks than you can imagine. They are one of the reasons I got into this business...because I felt like they were ripping me off. Come to find out....their business practices are rather "standard" in the carpet cleaning business here in Indianapolis. So, I started my own business offering a "true" carpet cleaning with no high pressure sales and absolutely NO hidden charges. I vacume, pre-spray and rake before starting any job. And yes....I'm IICRC certified! I've found that there are a lot of customers who feel they have been ripped off by these splash and dash cleaners. My business is still small but is growing every day. Word of mouth has been my best advertising. Of course...when someone calls Stanley "REAMER" or "ChemDryyourwalletout" and pay top dollar for a sh*tty job...they usually find out that their neighbor used me...got an honest carpet cleaning at about 1/2 the price. Then I go in and do the job right. After that....they are a cheerleader and customer for life! maybe I should send Stanley "Reamer" a thank you card???
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Home of the FIX PRIXING carpet cleaning!
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MR. STEAMER
True Patriot Only in the GTA Joined: 03/March/2004 Location: Canada Status: Offline Points: 14544 |
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No maybe you should put your prices HIGHER!....for the better service |
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www.mr-steamer.com
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duckcountry
Master Carpet Cleaner Joined: 29/October/2005 Location: USA Status: Offline Points: 1082 |
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Many years ago I worked for Miller Carpet Care in the Los Angeles area. They ripped off their customers and expected the technicians to be high pressure salesmen. It was a short relationship with them but long enough to see how con artists can give honest carpet cleaning firms a bad reputation. |
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Are you in a high paying business or are you just a self employed low paid grunt who thinks this business provides dignity?
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MR. STEAMER
True Patriot Only in the GTA Joined: 03/March/2004 Location: Canada Status: Offline Points: 14544 |
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Customer love to know that they are saving money, they don't like to pay for anything other than the basic. If you want to make sales you have to push to get that extra cash out of them. Some people can do it, some people can't Don't feel that your ripping the customer off, because your NOT. Everyone knows how good protectant is for the life of a carpet but still they refuse to buy it. Why because they don't want to spend the extra cash. If your going to do something do it right. Offer them that same protector free, see if they don't lap it up, as long as they don't have to pay. so who's screwing who?? The customers are just waiting to dig out your eyes the first chance they get. nothing wrong with selling good service |
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www.mr-steamer.com
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duckcountry
Master Carpet Cleaner Joined: 29/October/2005 Location: USA Status: Offline Points: 1082 |
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But soliciting with a low price to get the tech to your door, being told then that it will cost more because your carpet needs to be shampooed first (and we were required to tell everyone that same line of bull) and then tell them their vacuum cleaner was crap and push for a sale of our vacuum cleaner is wrong. Oh, and did I mention that there was nothing but water in our scotchgard?
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Are you in a high paying business or are you just a self employed low paid grunt who thinks this business provides dignity?
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Americancarpet
Groupie Joined: 14/March/2004 Location: United States Status: Offline Points: 56 |
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My prices are just fine. In fact I've found that since my latest marketing campaign quite a few of the "other guys" have come down on the price of their normal room charge. However.....cleverly hidden in their ad (barely big enough to read with a magnifying glass) are the hidden charges. $10 extra per room to prespray.....$10 extra per room to vacume....that kinda stuff. They are ripping customers off as fast as they can. Take the money and run should be their motto. Stanley "Reamer" is probably the worst for this.....charging by the area and considering a very small L-shaped room 2 areas. That's just plain robbery. The only thing missing is the gun. I do offer add on services such as protectant but don't high pressure sell them for it. One of the biggest complaints I hear from customers bsides the feeling of being ripped off is they felt they were being pressured into buying something they didn't want to start with. This kind of practice may work the first time but you lose repeat business from that customer. I'm not saying that all cleaners are like that around here. There are some decent cleaners who do a good job at a fair price....what I'm saying is that the Stanley "Reamers" and the "Chemdryyourwalletout's" of this world generally follow this type of shady business practice.
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Home of the FIX PRIXING carpet cleaning!
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duckcountry
Master Carpet Cleaner Joined: 29/October/2005 Location: USA Status: Offline Points: 1082 |
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And it is the Reamers of the world that make it tough for the rest of us. Burned once, Twice shy.
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Are you in a high paying business or are you just a self employed low paid grunt who thinks this business provides dignity?
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kelpro
Newbie Joined: 30/October/2005 Location: Canada Status: Offline Points: 26 |
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What we are trying to do is be honest and give the customer a fair
price. We don't up sell or have a flyer that says a low, low price and
hands the customer a bill that is larger than some third world Gross
Natinal Product. We set one price and that is all they pay. We want
people to see that all carpet cleaning companies aren't the seedy
underbelly of the business world right along with those no-name moving
companies that will hire anyone who can go a day without a drink.
Sorry...sort of went out there for a bit. |
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If we can't get it out, it ain't coming out!
Kelowna Cleanpro |
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duckcountry
Master Carpet Cleaner Joined: 29/October/2005 Location: USA Status: Offline Points: 1082 |
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It is good to see the sincere response. The more each honest business does to become the yard stick by which the big thieves are measured the faster we can collectively take them down to size. And the better the world is for each consumer. |
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Are you in a high paying business or are you just a self employed low paid grunt who thinks this business provides dignity?
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MR. STEAMER
True Patriot Only in the GTA Joined: 03/March/2004 Location: Canada Status: Offline Points: 14544 |
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what is honest..... I think you two are missing the point.... what is wrong with selling if you are giving the customer their money's worth??? I have dropped 5 grand every month on advertising, Listen buddy I have to sell. No bait and switch just straight up. selling helps the bottom line |
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www.mr-steamer.com
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