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Cold Calling Destroys your Status

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cmaster View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote cmaster Quote  Post ReplyReply Direct Link To This Post Posted: 17/August/2007 at 9:31am
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Post Options Post Options   Thanks (0) Thanks(0)   Quote TipTopCleaning Quote  Post ReplyReply Direct Link To This Post Posted: 26/October/2023 at 4:12pm
Originally posted by MR. STEAMER MR. STEAMER wrote:

I've been working on this for sometime, and I hate Cold Calling. I think in order to be successful in the world of carpet cleaning you have to project a very strong image....One that says that you DO NOT NEED that particular customer's business and are ready and willing to walk away at any time.

When you cold call it's very clear that you need their business. To make matters worse, the perception out there is that important people with busy companies don't cold call and don't have time to cold call because they have more important things to do.

Cold call creates the perception that you have nothing better to do at that particular moment than to try and scrape up business. It comes off as needy and desperate..

at least I think so...what do you think???



I think cold-calling for carpet cleaning jobs can be effective, but its success often depends on various factors, including the approach, timing, and the quality of services offered. Here are some considerations.

- Targeted Approach -
  • Cold calling can work well if it is targeted and focuses on potential clients who are more likely to require carpet cleaning services. For example, businesses, property managers, or homeowners who have recently moved.

- Building Relationships -
  • Successful cold calling often involves more than just making a sale. It's an opportunity to build relationships and establish trust. Offering information, answering questions, and demonstrating expertise can go a long way.

- Timing and Persistence -
  • Timing is crucial. Calling at the right time, such as before seasonal events or during peak moving seasons, can increase the chances of success. Persistence is also key—following up on leads and staying top-of-mind with potential clients.

- Quality of Service -
  • The success of cold calling is ultimately tied to the quality of the services you offer. Positive reviews, word-of-mouth referrals, and a strong reputation in the community can make cold calling more effective.

- Professionalism and Politeness -
  • A professional and polite approach is essential. Being respectful of people's time, clearly communicating your services, and addressing concerns professionally can make a positive impression.

- Utilizing Other Marketing Strategies -
  • Cold calling can be complemented by other marketing strategies, such as online advertising, social media presence, and local partnerships. A multi-faceted approach can increase visibility and credibility.

- Adaptability -
  • Being adaptable and open to feedback is crucial. If a particular approach isn't yielding results, it's essential to evaluate and adjust the strategy accordingly.

While cold calling can be a valuable tool, it's important to recognize that it may not be the preferred method for everyone. Some people may respond better to online advertising, referrals, or other marketing channels. It's often beneficial to diversify marketing efforts to reach a broader audience and increase the chances of success..

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